Monthly Archives: October 2009

‘Biggest mass firing’ in 2009 coming to Southern Progress, Time Inc.

Next week likely to determine who goes at Birmingham operation

southern-progress-corp-logoTime Inc. plans to cut 6 percent of its 9,000-member workforce before Thanksgiving, according to a report today in the New York Post. Its Birmingham-based Southern Progress is expected to dole out pink slips as soon as Thursday, say company insiders. Time Inc. will release third quarter earnings on Wednesday.

The scale of the layoffs means Time Inc. holds the distinction of the biggest mass firing in publishing this year, outpacing the 460-plus involuntary terminations at rival Condé Nast.

As previously reported, Southern Progress has cut 41.4 percent of its Birmingham staff in the past 12 months, eliminating 290 positions. However, this quarter’s cuts are expected to go deeper …

The Birmingham, Ala.-based Southern Progress, whose flagship title is Southern Living, escaped major hits in the round of layoffs unveiled in the fourth quarter of last year. The division … will not be so lucky this time around, sources predicted.

Southern Progress also oversees Cooking Light, Health, Coastal Living and Sunset magazines and Myhomeideas.com and Myrecipes.com. It closed Cottage Living and Southern Accents magazines and sold Southern Living at Home.

Time Inc. cut 6 percent of its 10,000-member workforce in 2008. All Southern Progress titles lost ad revenue between the third quarter of 2008 and 2009.

Read more stories on Southern Progress.

Update Nov. 3: The New York Times reports Time Inc. has begun layoffs at Sports Illustrated, and that layoff meetings begin Wednesday morning at other titles.

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Read more Birmingham media updates.

Have a news tip? Let us know!

Event photographers wanted

As we meet each month, we’d like to have a volunteer photographer on hand to document the event and share photos on our site.

We’re currently assigning volunteers for the next 6 months:

  • Nov. 17, 2009
  • Dec. 15, 2009
  • Jan. 19, 2010
  • Feb. 16, 2010
  • March 16, 2010
  • April 20, 2010

Keep in mind that while we typically meet from 5:30 to 7:30 p.m., a few of these meetings may end up as lunchtime or breakfast events.

Those interested should fill out this form
by 5 p.m. CDT Nov. 13.

We’ll notify you of the final schedule. Also, as our thanks, we’ll post a link to your business on our site and in our event promotions.

If you have questions, please contact us.

Southern Living travel bloggers win bronze award

Taylor Bruce, Southern LivingTanner Latham, Southern LivingTaylor Bruce (at left) and Tanner Latham, travel editors for Birmingham-based Southern Living magazine, won the bronze award in the 2009 Lowell Thomas Travel Journalism Competition. The two won in the Travel Blog category for the magazine’s Tales from the Road.

The judges said, “What voice! With these two writers, their photos and comments from loyal readers, it’s fun to travel the South. As idiosyncratic as the region they cover.”

The gold winner was Amy Ziff’s The Window Seat (Travelocity). The silver winner was Kitty Bean Yancey’s Hotel Hotsheet (USAToday.com), which ended in March.

The Society of American Travel Writers Foundation sponsors the annual awards.

Also: Taylor wrote about the win in “Top 10 Southern Ways to Celebrate Our Blog Award!

CBS 42 owner clears bankruptcy

cbs42-logoNew Vision Television, owner of CBS 42 (WIAT) in Birmingham, emerged from Chapter 11 bankruptcy this month. We first reported the bankruptcy in July.

The company, based in Atlanta and Los Angeles, owns 14 stations nationwide.

“New Vision now has one of the strongest balance sheets in our sector,” Jason Elkin, CEO and founder of New Vision, said in a statement. “Being debt-free will enable us to invest in our people, our product and complementary acquisitions to drive New Vision forward, while our competitors continue to focus on daily liquidity and covenant compliance.”

New Vision made no job or benefit cuts linked to the reorganization, the company said.

Other local TV notes:

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Read more Birmingham media updates.

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EXCLUSIVE: Birmingham News drops 10.8 percent in weekday print circulation

birmingham news building

Newspaper down 8.4 percent on Sundays

It shouldn’t come as a surprise, but newspapers are losing print readers by the tens of thousands. In this morning’s report from the Audit Bureau of Circulations, publications across the country reported double-digit declines.

The report measures circulation from daily newspapers, comparing April through September 2009 with the same period in 2008.

Media of Birmingham has learned that the Birmingham News dropped 10.8 percent in weekday circulation, from about 131,095 copies to 116,937 copies. This was slightly worse than the national average of 10.6 percent lost.

On Sundays, the News dropped 8.4 percent, from about 163,803 copies to 150,044 copies. The national average was 7.4 percent.

The News’ publisher Victor Hanson III retires in just over a month; layoffs could come as soon as February.

Meanwhile, the Mobile Press-Register defied the odds, gaining 0.75 percent in overall circulation in the same period from 2008 to 2009. The boost, from about 92,158 to 92,849, placed the newspaper in the Top 10 circulation gainers.

More good news comes from the online side.

When combining print and online readership from the past 7 and 30 days respectively, the Birmingham News and the Mobile Press-Register landed in the Top 25 gainers. The News showed a 4.48 percent jump, and the Press-Register increased 6.13 percent, compared to the same period in 2008.

Advance Publications owns both newspapers.

Our special thanks to Jennifer Saba at Editor and Publisher. Read her blog Fitz & Jen or follow her on Twitter at @jennifersaba.

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Read more Birmingham media updates.

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October event: Mellow Out October

Mellow Mushroom

  • October event: Mellow Out October
  • Tuesday, Oct. 20
  • 5:30 to 7:30 p.m.
  • Mellow Mushroom, 1200 20th St. S., Southside [map]
  • $3 (which entitles you to “$3 off coupon” at the door)

Ready to Mellow out?

It’s the Media of Birmingham October networking mixer at Mellow Mushroom, in Five Points South. Grab a beer or other beverage, and jump into a conversation. It’s 5:30 to 7:30 p.m. Tuesday, Oct. 20.

Drink specials:

  • $2.50 Pints
  • $4 Jaeger
  • $4 Gran Marnier

Invite your friends and colleagues in media (print, broadcast, online, etc.), public relations, advertising and marketing.

Note: You must RSVP for this event. Admission is a paltry $3. Registered guests will receive a “$3 off coupon” at the door upon sign-in.

Please RSVP by Friday, Oct. 16, 5 p.m.

Reserve your spot

Special thanks to our sponsors, Mellow Mushroom and W Social Marketing.

Note: Ticket revenue goes to Mellow Mushroom, not Media of Birmingham.

Questions? Contact us or leave a comment.

W Social Marketing

P.S. Please join our free mailing list for all the updates straight to your In box.

Want to sponsor a MOB event? It’s easy.

Joe O’Donnell to launch B-Metro magazine

b-metro magazine logoDoes Birmingham need another city lifestyle magazine? In addition to Birmingham Magazine, Portico, Thicket (which covers all of Alabama) and the recently launched online-only Pavo Magazine comes B-Metro.

Joe O’Donnell, who left Birmingham Magazine in July, plans to launch B-Metro in November with two colleagues who departed at the same time. (The Web site is live, but not yet finished.)

In an interview with the Birmingham News, he discusses his plans for the new publication:

“We’ll be publishing great writers and photographers, columnists, bloggers and everyday people who have something to say, information to share and insights into the richness and excitement of life in this seven-county region.”

MOBster André Natta will be one of the columnists in the new publication.

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Read more Birmingham media updates.

Have a news tip? Let us know!

The new look of Cooking Light and Southern Living

Two Birmingham-based Southern Progress magazines, Cooking Light and Southern Living, have rolled out major redesigns in the past month.

Cooking Light

cooking light september 2009 coverOur exclusive news on the changing editors at Cooking Light pulled in some strong comments about the magazine’s redesign, unveiled in September.

Cooking Light asked one blogger to review the new look, and give away a copy as well. Tina of Mommy’s Kitchen wrote, “Adding pictures to each recipe was a awesome idea on their part.” (The magazine asked for another blogger’s opinion.)

Emily at Cooking Inside the Lines also liked the redesign: “As a devout reader of Cooking Light magazine my message to the editorial staff is … I completely approve!”

But Emily Brackett at Visible Logic disagrees, saying the magazine “has taken a turn for the worse.”

Southern Living

southern living october 2009 coverThe Washington Post wrote about October’s makeover of Southern Living: “The redesigned October issue, which has pumpkin-shaped cakes on the cover and hits newsstands Sept. 29, is not a radical change.”

Editor in chief Eleanor Griffin tells Mr. Magazine, “I want to give them (readers) something pleasurable, I want to give them a memory, I want to give them an experience.”

Reaction on the magazine’s forum seems mixed so far.

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Have you seen the redesigns? What do you think? Tell us in the comments.

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Read more Birmingham media updates.

Have a news tip? Let us know!

More changes at the top for the Birmingham News

Publisher retires, but what’s next?

Back in August, we reported that Advance Publications gave oversight responsibilities for the Birmingham News to new president Ricky Mathews. It appears that may have precipitated the latest major shakeup at the News, with publisher Victor Hanson III retiring Dec. 1. No word yet as to who will be tapped to replace him.

Hanson, the fourth family member to serve as publisher, will retire at age 53 after 8 years at the top position. He’s not the only Advance publisher leaving: Fred A. Stickel of the Oregonian in Portland retired in September at age 87 after 35 years. (Hat tip Inside Out McwFlint.)

One definite ripple effect from Mathews’ hire is a lawsuit by former (Mobile) Press-Register publisher Howard Bronson against Advance:

Bronson said Newhouse officials in July 2009 reneged on a longstanding job security pledge for the paper’s employees and in August told him that he had two weeks to leave.

A message left with Mark Newhouse was not immediately returned.

Lagniappe, Mobile’s alternative newspaper, has more details on Bronson’s lawsuit.

Media of Birmingham broke the story about Advance’s ending of the no-layoffs policy, often called the Newhouse Pledge. A former Press-Register reporter offers his take on the pledge’s demise.

Who will take over the News, Alabama’s largest newspaper? And will the News and Press-Register begin layoffs in February when the pledge expires?