Tag Archives: magazine

Mental Floss nominated for National Magazine Award

Mental Floss

Mental Floss is in the running for a National Magazine Award. The American Society of Magazine Editors released a list of nominees last week.

The Birmingham-based publication is competing in Special Interest Magazines against the Harvard Business Review, the Hollywood Reporter, Inc. and Texas Monthly. Mental Floss also earned a nomination in 2013 in the same category; Outside won that year.

Magazines in Birmingham have been finalists over the years, but none have taken home the Ellie.

Mental Floss publishes nine times a year offering a mix of facts and trivia with a humorous slant.

The National Magazine Awards take place Feb. 2 in New York.

Mental Floss

Video: Mental Floss explains the meanings
behind common last names.

Intern – Birmingham Magazine (2011)

Our pal Carla Jean at Birmingham Magazine reminded us that the deadline to apply for an unpaid, part-time editorial internship in the spring (January-April) is Dec. 1. For more information, see our previous post.

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EXCLUSIVE: Coastal Living editor departs after less than 6 months

Also, Southern Living offers new round of buyouts

Sara PetersonSara Peterson, the third editor at Coastal Living magazine in the last 2 years, is calling it quits. Media of Birmingham has learned that she plans to work in New York on the long-rumored HGTV Magazine published Hearst Corporation, according to insiders at the Birmingham office. Hearst is a direct competitor to Time Inc., which owns Coastal Living and other Birmingham-based titles.

Time Inc. spokesperson Jennifer Zawadzinski said via e-mail that the company is interviewing candidates for editor, but no announcement is ready at this time.

(Also, Peterson’s interview with 365Beach.com in April.)

This latest departure is one in a series of ongoing editor changes at the former Southern Progress division:

Lindsay Bierman, the new editor at Southern Living, has started a new round of buyouts among the editorial group, reportedly to give the option to staff members no longer passionate about the magazine a way out. An exact number is not known, but the final accepted buyout list is expected to be announced after Labor Day.

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More coverage of Time Inc.’s Birmingham division.

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EXCLUSIVE: Southern Living has third editor in 2 years

The tenures are growing ever shorter.

Eleanor GriffinLindsay BiermanJohn Floyd was editor of Southern Living for 18 years, until his retirement in 2008. Eleanor Griffin has been in the position less than 2 years.

With her promotion to vice president of Southern Living brand development, deputy editor Lindsay Bierman will succeed her as editor on Aug. 9, Media of Birmingham has learned.

Bierman has been through this before. He became editor of Cottage Living a month before it closed in 2008; he succeeded Griffin, who had just taken the role at Southern Living. He then became editor of Coastal Living, until moving to Southern Living in March. All Time Inc. three titles are based in Birmingham, part of the magazine group formerly known as Southern Progress.

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The e-mail announcement from Time Inc. Executive Vice President Sylvia Auton …

Date: Thu, 29 Jul 2010 12:31:00 -0400

To: Lifestyle Group

From: Sylvia Auton

Re: Staff Announcement

After 33 years with Southern Progress, Southern Living Editor in Chief Eleanor Griffin, has decided to move her career in a different direction.  Eleanor is a consummate publishing professional whose insights, expertise and passion would have been sorely missed had she not agreed to stay on in the newly created role of VP, Brand Development for Southern Living. In this position, she will work closely with the advertising and marketing group to break and grow business on key accounts. She will also work in an advisory capacity with our book division, Oxmoor House, on the creative development of Southern Living branded book concepts, as well as be responsible for identifying relevant partnerships with appropriate organizations and events.

As editor of the country’s 5th largest monthly consumer magazine, Eleanor had her pulse on modern Southern style, ensuring that Southern Living covered every aspect of Southern life with a unique and powerful voice.  From secret sources for beautiful home décor to delicious Southern recipes and charming, must-visit Southern towns, Eleanor reminded her readers every month why the South is such a special place to live.

Prior to Southern Living, Eleanor had an impressive career as the launch editor of Time Inc.’s Cottage Living. Not only was the brand beloved by readers, but under Eleanor’s direction, it received many industry accolades, including “Startup of the Year” by Adweek and “Launch Worth Watching” by Ad Age, and made two appearances on the Adweek Hotlist.

Eleanor joined the company in 1977 as merchandising manager at Southern Living. During her tenure, she has held various roles at the company including editorial director of the custom publishing division where she launched four new consumer publications and was director of corporate magazine development.

I’m pleased to announce that succeeding Eleanor will be Southern Living’s Deputy Editor Lindsay Bierman. With more than 14 years of lifestyle editing experience, Lindsay’s varied expertise, keen design sense and creative vision dovetails perfectly with the brand. I am confident that Lindsay will build on the momentum of last year’s successful redesign. Lindsay assumes his new role on August 9th.

Before joining Southern Living in early 2010, Lindsay led the repositioning and redesign of Coastal Living as Editor in Chief for two years. Under his leadership, the audience grew nearly 10% to more than 3.6 million, and the brand launched four major home furnishings collections. Lindsay joined the company in 1997 as the first Homes Editor at Coastal Living and served as Executive Editor at Southern Accents before moving to Cottage Living as founding Executive Editor. Earlier in his career, Lindsay worked at Robert A.M. Stern Architects in New York and wrote for titles such as Elle Décor and Interior Design. It was during his school years that Lindsay developed such a strong affinity for the South. He earned a bachelor’s degree from Georgetown University and a Master of Architecture from the University of Virginia.

I am proud that since 1966 Southern Living has been the South’s favorite magazine and that more than 16 million people read it each month.

Please join me in thanking Eleanor for her many contributions to Southern Progress and wishing her well in her new role and congratulating Lindsay on earning the honor of succeeding her.


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More coverage of Time Inc.’s Birmingham division.

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EXCLUSIVE: Pavo Magazine to fold

Pavo MagazinePavo Magazine, a Birmingham-based arts and culture online publication, will shut down Saturday.

In an e-mail sent this afternoon, marketing director Lauren Lippeatt wrote:

Dear Pavo Supporters,

Pavo began with a dream of uniting communities and spreading the wealth of inspiration that exists in Birmingham. Janet Elizabeth Simpson and Lauren Lippeatt are the two halves of Pavo, each balancing each other and the publication in their own dynamic ways. In the last few months, we have being heading towards a crossroads that is now taking our Lauren in a different direction. Pavo just isn’t Pavo without both of its equal halves. To that end, it is with extreme gratitude that we now conclude this adventure.

We at Pavo Magazine wish to thank you for your amazing support and for believing in our dream for Birmingham. It is with some sadness that we close this chapter of our lives, but we eagerly look forward to what opportunities lie ahead. On May 15, we will publish our public farewell. We will continue to support and promote your events during the next few weeks through our calendar. In our remaining days, please let us know how we can best support you.

Warmest Regards,

Lauren Lippeatt and Janet Elizabeth Simpson

The magazine’s 9-month run started in September.

Update May 15: Pavo closes out with three essays. Post 1 | post 2 | post 3.

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EXCLUSIVE: The Sword launches to provide Christian news, features

The Sword - Birmingham, Alabama

Marie SuttonA new Christian online magazine, The Sword, made its debut last week. Marie Sutton, a freelance writer and public relations consultant, is behind the publication.

She discussed her new venture with us by e-mail.

MOB: How long has the Sword been in the works? Why online? Will there be a print version?

Sutton: Actually, I left the Birmingham News to start the print version in 2003. It was a glossy mag and was well received, but I had to put it to bed after running out of money. I tell people, “I had the vision, but not the provision.”

I have been wanting to bring the book back and found the web would be more cost-effective. I do ultimately plan a print version, but it won’t be for at least a year.

MOB: What is the mission of the publication?

Sutton: The mission is to inform, instruct and inspire Birmingham’s Body of Christ. Our goal is to be the source for Birmingham’s Christian news and views.

MOB: Why did you decide to launch it?

Sutton: I decided to launch it because I feel there is a hole when it comes to Christian news and views. There is not one central source for calendar items, stories, etc. about Birmingham’s Body of Christ.

Also, I have a passion for sharing stories that will inspire but also rebuke, if necessary, my fellow believers so that we can be everything God wants us to be.

Video: Marie Sutton introduces The Sword.

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Intern – PMT Publishing

PMT PublishingOur pal Sarah sent us this posting for PMT Publishing:

Intern: Birmingham Home and Garden and Business Alabama magazines

PMT Publishing produces a variety of city and statewide magazines in Alabama. We offer the opportunity to experience multiple facets of the publishing industry and provide invaluable experience to those interested in working in media. Our program includes flexible hours and school credit. We offer unpaid internships on a semester, quarterly or summer basis.

Responsibilities include:

  • Research and fact-check articles
  • Produce and write articles
  • Attend photo shoots
  • Copyedit articles
  • Send out checking and comp copies to homeowners and designers


  • Working towards / earned a degree in journalism, English or related field
  • GPA of 3.25 or higher

E-mail a cover letter (1 page maximum), resume and writing samples to sarah[at]pmtpublishing.com.

Or mail to:

Sarah Brueggemann
Managing Editor, Birmingham Home and Garden
PMT Publishing
529 Beacon Pkwy. W., Ste. 110
Birmingham, AL 35209

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EXCLUSIVE: Two top editors leave Portico magazine

Last week, editor Abigail Millwood and art director Lane Gregory resigned from Portico magazine, Media of Birmingham has learned.

Millwood announced her departure in an e-mail Friday. In a follow-up, she said she left to spend time with her son and pursue book ideas before attending law school in the fall.

Gregory left on March 29. Interviewed by e-mail, she cited differences with magazine president Harvey Bishop, who has not responded to requests for comment. Gregory is looking for freelance design work.

The Birmingham-based monthly publication, started in 2001, won Folio’s award for Best Regional Magazine in 2004 and 2005. No word on if or how the positions will be filled.

Update April 9: Thanks to our commenter Sam, we have confirmed that Portico’s sole account executive Katie Rochester has resigned, saying all three were overworked. She is currently looking for another job.

It’s unclear what Portico’s future is, given that no staff members are left, and Bishop has not responded to requests for comment.

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Birmingham Parent magazine wins 11 Parenting Publications of America awards

Birmingham Parent magazine won 10 awards in the 2009 Parenting Publications of America Editorial and Design Competition, announced earlier this month.

Birmingham ParentThe judges’ comments included praise for the publication’s efforts, such as the Family Fun column by Patrick Rimmer:

“A clever concept, executed well. This is the sort of column that differentiates a publication and serves readers. Consumer-friendly reporting with verve.”

Also, publisher Carol Muse Evans was elected PPA vice president for 2010.

Gold Awards

  • Editorial for Family Fun Column, “The Park Rater,” By Patrick Rimmer;
  • Interior Photography, “Baby’s First Haircut” – Amanda Traywick, photographer, Hilary Moreno designer and art director;
  • Special Section within a Publication – 2009 Special Needs Guide, Hilary Moreno designer and art director, Lori Pruitt associate editor, Amanda Traywick photographer and Carol Muse Evans publisher;
  • Overall Design for a Publication – Hilary Moreno, designer and art director.

Silver Awards

  • Calendar Design – Hilary Moreno, designer and art director;
  • Calendar Writing – Lori C. Pruitt, calendar editor and associate editor;
  • Feature Layout Design, “The Color of Love” from the September 2009 issue, Hilary Moreno, designer and art director;
  • Table of Contents Design, Hilary Moreno, designer and art director;
  • “Short Stuff” Design, Hilary Moreno, designer and art director.

Bronze Awards

  • Editorial Reviews, “A Page in a Book,” written by Paige Gardner Smith, associate editor Lori C. Pruitt and Editor Carol Muse Evans;
  • General Excellence, January 2009 “Going to College Guide,” Hilary Moreno Art Director, Amanda Traywick Photographer, Associate Editor Lori C. Pruitt and Editor/Publisher Carol Muse Evans.

Also: full list of PPA award winners.

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