The Alabama Press Association will hold a “Back to the Basics” editorial workshop led by Jack Smith, former Eufaula Tribune editor. This is a basic newswriting workshop targeted at reporters, whether new to the industry or seasoned journalists, who have not had much formal journalism training or just need a refresher course. This is a good overview for all reporters.
Topics covered include:
- Writing with accuracy, clarity and integrity
- News story basics
- Structuring your writing: “straight” news, inverted pyramid approach and narrative stories
- Writing leads
- Learning how to write for your readers and not your sources
- Fundamentals of good writing
- Overview of AP style
- How to identify compelling or unusual stories readers will talk about
- Feature writing basics
- Photography 101
- The public service mission
- Covering your beat
- Basic interviewing techniques
- Libel basics
Please fill out the registration form and return to APA. A confirmation will be e-mailed with directions once registration is received.
- Cost: $40 (includes lunch)
- Where: Montgomery Advertiser’s Freedom Room, 425 Molton St. [map]
- When: 10 a.m.-3 p.m., Thursday, Nov. 6
- Deadline: Tuesday
- Questions: Bethany Carr, Alabama Press Association, 205-871-7737, email@example.com
The First Amendment, Freedom of the Press and the Future of Journalism
The National Press Club, the world’s leading professional organization for journalists, along with the Birmingham Regional Chamber of Commerce and the Alabama Chapter of the Public Relations Society of America are teaming up to look at the future of the news media and how to protect its core values.
The NPC Centennial Forum on “The First Amendment, Freedom of the Press and the Future of Journalism,” features a panel of leading Birmingham journalists.
The panel will be moderated by Gil Klein, a veteran national correspondent for Southern newspapers, a past Club president and director of the Club’s Centennial Project.
The forum is part of a nationwide conversation the National Press Club, http://www.press.org, is holding during its 100th anniversary to look at where the news business is going and what news consumers should be demanding.
“In this tumultuous time for journalism, we are pleased to gather such a prestigious panel in Birmingham to look at these crucial issues,” said NPC President Sylvia Smith.
- When: 9 a.m., Friday, Oct. 3
- Where: Southeastern Conference headquarters, 2201 Richard Arrington Blvd. N. [map]
- Cost: free
- Parking: free … park in this deck, and bring your ticket to be validated
- RSVP: Melanie Davis, firstname.lastname@example.org
- Moderator: Gil Klein, National Press Club Centennial Project Director
- Ken Booth, Editor-in-Chief, Al.com
- Matt Bunker, University of Alabama Journalism School
- James Finch, News Director, Fox 6
- Tom Scarritt, Editor, Birmingham News
The Birmingham chapter of the American Advertising Federation will tackle the future of advertising with guest speaker Tim Brunelle on Friday.
What is the future of advertising?
Perhaps the better question today is, “What is advertising?” In less than 10 years we’ve witnessed never-before-seen mutation in the marketing and advertising industries. Technology, consumer empowerment and media fragmentation are helping redefine the rules and methods of what defines an ad, how they’re made, who makes them and what kinds of impact we can expect to achieve.
Tim Brunelle thinks this state of affairs is wonderful and hopes to convince you it is, too. His presentation mashes up management consulting, philosophy, copywriting, design, interaction, strategy, media negotiations and, most important, the primacy of ideas, to help you evolve your work in this new age.
View an outline of Tim’s presentation and send him your comments, questions and feedback on his site, Useful Lunacy.
- Who: Tim Brunelle, CEO, Hello Viking
- What: AAF-Birmingham Luncheon
- When: 11:30 a.m.-1 p.m. Friday
- Where: Alagasco Midtown Business Center, 20 S. 20th St. [map]
- Cost: $10, free for members
- RSVP: E-mail email@example.com.
From our pal Hilary, who says that Jennifer Rowell, military reporter at the Montgomery Advertiser, is working to start a Society of Professional Journalists chapter in Alabama:
Greetings! Ever feel the need to sharpen your journalism skills or network with other professional journalists? Here’s your chance!
The SPJ Alabama Pro Chapter will be hosting an interest meeting on July 16 at Speakeasy 1920, 1920 Third Ave. N. [map], from 5 to 7 p.m. Snacks will be provided.
In addition to professional development and networking opportunities, the Society of Professional Journalists is the nation’s most broad-based journalism organization, dedicated to encouraging the free practice of journalism and stimulating high standards of ethical behavior.
Founded in 1909 as Sigma Delta Chi, SPJ promotes the free flow of information vital to a well-informed citizenry through the daily work of its nearly 10,000 members; works to inspire and educate current and future journalists through professional development; and protects First Amendment guarantees of freedom of speech and press through its advocacy efforts. SPJ is a group for print and broadcast alike.
Come and find out more about the SPJ Alabama Professional Chapter opportunities coming soon to central Alabama!
Please RSVP to Jennifer Rowell at firstname.lastname@example.org. Please feel free to forward to coworkers!
The Terminal folks invite all the Media of Birmingham folks to come out to Bottletree Cafe for conversation, chips and drink specials Wednesday. You’ll find Andre hanging out on the patio starting around 5 p.m. With the great weather we’ve been having, the patio should be a comfy spot to be. And if it’s raining, you’re covered under the patio. Bottletree is located at 3917 3rd Ave. South.
Join the staff of The Terminal on the top floor of the former Protective Life/Chamber of Commerce building (2027 1st Avenue North) on March 14 to enjoy a unique view of The Magic City. From 4:30-8:30 p.m., there will be food, an open bar, a door prize or two, samples of event sponsor Verizon Wireless’ newest equipment and, most importantly, a chance for the Terminal’s publisher/ME (and MOB member) Andre Natta to thank everyone for supporting the site during its first year.
* $10/person if you just want to come on out and show some support
* $5/person if you currently subscribe to The Terminal’s newsletter, the express
* FREE if you bring a used cell phone to be donated to Verizon Wireless’ HopeLine® program
The Traveling Campus is coming Sept. 25-27 to Birmingham. These programs are being co-sponsored by the Alabama Press Association.
There is no charge to attend any of these training sessions.
Sessions will be held at:
- The Birmingham News (BN), 2201 4th Ave. N. [map], (205) 325-4444
- The Redmont Hotel (RH), 2101 5th Ave. N. [map], (205) 324-2101
Launch party alert. Mark your calendar for The Terminal’s launch party at Bottletree Wednesday, Aug. 29 from 5-8 p.m. Word is there are some pretty nice door prizes to be had.
It’s not like we know that many people with the guts to quit their job to jump into Web publication so let’s come out and support the guy behind The Terminal, our fellow MOBster Andre. The event will also double as a fundraiser for the Ronald McDonald House, the charity chosen by Terminal readers to support, and the Hopeline project. Hint, bring your old cell phones.
Summer has been slowing us down, so let’s take a second to cool off before it ends! Join Birmingham Edsters for an ice cream social.
- Clumpies, Crestline Village [map]
- 6 p.m.
- Thursday, Aug. 23
See you then!
Ed2010, ed2010.com, is a networking group for aspiring magazine editors who want to reach their dream jobs by the year 2010.
Kathleen and Carla Jean
Birmingham Ed2010 Co-hostesses